Blog | Love at First Search

4 SEO Tools to brainstorm new blog topic ideas

Whether you're a prolific content creating machine or you're just getting started blogging, there will come a time when you experience what I call "the blinking cursor of doom": when you know you should write something new but can't come up with any brilliant ideas....

30+ Free SEO Tools for Keyword Research, Backlinks, Analytics & More

If you want to boost your SEO but don't want to spend big bucks on tons of fancy, overwhelming & expensive SEO tools, I have GREAT news. In this post, I've rounded up more than 30 SEO tools that can help you get started with SEO for FREE! (Many of them are a...

Habit formation to consistently create new blogs, videos & podcasts

For the past four years, I've set the same New Year's resolution to read more books. In 2018. I epically failed; according to Goodreads, I only read two books for the entire year. 😬 In 2019, I read 14 books. In 2020, I started to get really serious about it...

How to create content effectively (steal my 8-step process)

One of the biggest challenges I've had in my 8 years of business is trying to find time to plan and create content! I know how important it is — I've seen the results of how blogging & podcasting has brought leads & subscribers into my own business and into...

8 Squarespace SEO Tips You can implement today!

If your website is on Squarespace, chances are that you love that you get a gorgeous website with minimal coding that integrates well with everything. What's not to love about that? Welllll maybe Squarespace SEO. SEO on...

Rank Math vs. Yoast: Why you should dump your old SEO plugin

When I first built this website in 2013, I installed the Yoast SEO plug-in. The little that I knew about SEO was from my job as a marketing director for an architecture & interior design firm, and that website had used Yoast, so I went with what was familiar. I...

How to Set up & Use the Yoast SEO Plug-in

When I tell people that I am an SEO consultant, one of the most common responses that I get is people saying, "Oh, SEO! I have that on my website, it's the thing with the green lights, right?" And that's when I know that those people have the Yoast SEO plugin...

Google Search Console: How to find your best performing keywords

As a business owner, the best five words that you can hear in your business are: I found you on Google. There's nothing more satisfying than knowing that somebody out there is searching for the services or products that you provide, and they go to Google and they find...

Revive your content graveyard: How to breath new SEO life into old blog posts

Chances are, if you’ve had a website for a while and have been doing any sort of content creation (blogging, podcast shownotes, etc), you’re already ranking for old blog posts on Google for something … but it might not necessarily what you expect! (I once had a yoga...

Is WordPress REALLY the best website platform for SEO?

One of the questions that I get the most often when it comes to SEO — and honestly one of the myths that I have to debunk the most — is whether or not your website has to be on WordPress for Google to want to share it. It makes sense that people think that...