How Much Traffic Does Your Website Need?

How Much Traffic Does Your Website Need?

How much traffic do you really need? So let’s talk for a hot sec about business models and traffic, and do some math. Let’s say you want to make $20K: If you’re running a 1:1 services-based business — we’ll use a photographer as an example — and your...
E-commerce SEO: How to Optimize Product Pages

E-commerce SEO: How to Optimize Product Pages

So we’ve talked a lot about how you can optimize your blog posts, but if you’re an e-commerce business, blog posts may not necessarily be the most lucrative aspect of your website for your customer experience. Instead, you’re probably focusing on getting your...
How Many SEO Keywords Should You Focus On per Page?

How Many SEO Keywords Should You Focus On per Page?

If you go into a furniture store looking for a couch, you probably wouldn’t just go home with the first couch you see when you walk through the door. You’re most likely going to look around at couches that are made from different materials, that are...
Broken Links 101 | How to Fix Broken Links on Your Website

Broken Links 101 | How to Fix Broken Links on Your Website

Getting to a website page and getting a 404 error message is so annoying. No one likes to deal with broken links – and we ESPECIALLY don’t want them on our OWN website. Not only does it make for an annoying user experience, it can also kinda tell Google...
Debunking the Yoast Plugin: it’s a SEO Tool, Not a Strategy

Debunking the Yoast Plugin: it’s a SEO Tool, Not a Strategy

Learning how to use the Yoast SEO Plugin can be super helpful when you’re new to SEO, but what happens when you’re relying on Yoast to give you that green light to basically tell you, “Hey, your blog post is good to go”? Now all you’re...
Organize Your Website for SEO Using Categories and Tags

Organize Your Website for SEO Using Categories and Tags

Picture this scenario: You’re in the mood to make a dessert, so you take out your handy dandy cookbook and use the tabs of the cookbook to flip right to the desserts section. You find a few recipes that sound yummy. In this scenario, the dessert tab is a...
How to Structure Your Website Menu for SEO

How to Structure Your Website Menu for SEO

How long ago did you set up your website? Have you made any edits to its structure since you created it? Did you just set it up based on what you saw other people doing? A lot of people don’t put too much thought into the menus on their website because it just...
Internal Linking 101: Linking to Relevant Content for SEO

Internal Linking 101: Linking to Relevant Content for SEO

You’ve created some really amazing blog posts, but your pages are just not getting the traffic they deserve. Have you looked at your internal links? Internal linking can be super helpful in boosting your page traffic – and it’s easy to get done! what...