Do I need a new website for my podcast, course or offer?

Do I need a new website for my podcast, course or offer?

I see it a lot: entrepreneurs who have a primary website for their services, then a whole ‘nother website for a specific course or offer. Some folks even build an entirely different website just for their podcast show notes! And while there’s absolutely a...
3 SEO reasons to add a transcript to podcast show notes

3 SEO reasons to add a transcript to podcast show notes

I work on SEO strategies with a lot of podcasters, and one of the topics that repeatedly comes up is how to get your podcast show notes to rank in Google search results. And one of the hottest questions is whether to add a transcript to their podcast show notes, and...
SEO for podcasts

SEO for podcasts

Yesterday I had two clients who produce podcasts — one podcast about building tiny houses and another about mindset for business owners — ask me how to integrate the podcast (specifically, the show notes) into their SEO strategy. They’d both listened to Neil Patel’s...