Rank Math vs. Yoast: Why you should dump your old SEO plugin

Rank Math vs. Yoast: Why you should dump your old SEO plugin

When I first built this website in 2013, I installed the Yoast SEO plug-in. The little that I knew about SEO was from my job as a marketing director for an architecture & interior design firm, and that website had used Yoast, so I went with what was familiar. I...
How to Set up & Use the Yoast SEO Plug-in

How to Set up & Use the Yoast SEO Plug-in

When I tell people that I am an SEO consultant, one of the most common responses that I get is people saying, “Oh, SEO! I have that on my website, it’s the thing with the green lights, right?” And that’s when I know that those people have the...
Google Search Console: How to find your best performing keywords

Google Search Console: How to find your best performing keywords

As a business owner, the best five words that you can hear in your business are: I found you on Google. There’s nothing more satisfying than knowing that somebody out there is searching for the services or products that you provide, and they go to Google and...
Is WordPress REALLY the best website platform for SEO?

Is WordPress REALLY the best website platform for SEO?

One of the questions that I get the most often when it comes to SEO — and honestly one of the myths that I have to debunk the most  — is whether or not your website has to be on WordPress for Google to want to share it.  It makes sense that people think that...
Technical SEO: is your website fast, safe & friendly?

Technical SEO: is your website fast, safe & friendly?

This email about technical SEO popped into my inbox this morning from an entrepreneur on my email list, and after I replied, I wanted to share it here too, in case you were also curious. “I get unsolicited emails regarding my website and how these companies...